I was invited to attend the Pokémon World Championships in Yokohama, Japan in 2023, my focus from this trip was to leverage the opportunity to create content in Japan and at the biggest Pokémon tournament to date. During trip to Tokyo I focussed on the Nintendo Store, Minecraft store and Pokémon Center, and then in Yokohama visited the giant moving Gundam. All these shoots together gained over 2.5 million views.

When it came to the actual event, The Pokémon Company used a real ship to recreate the SS Anne from the original Pokémon games. Across all socials this video gained over 1.5 million views.

I also leveraged GAMINGbible’s Instagram stories to cover the actual tournament, bringing in between 20,000 and 14,000 views per slide, throughout the entire event.

I was also invited to visit the Pokémon Trading Card game headquarters, Creatures Inc - which has it’s own case study.